Write the name, subtitle and keywords yourself

The name, subtitle and keyword field are how people find the app in search. A generated name that repeats the template, or keywords stuffed with competitors, gets edited back or rejected under the metadata rules. Guideline 2.3 says the metadata should describe the app people actually get. You have 30 characters for the name, 30 for the subtitle, and 100 for keywords, separated by commas without spaces.

How to check

Draft the name and subtitle in App Store Connect and check the character counts before you save.
Keywords should be words a person would type, not the app name again, and not other companies' names.
The subtitle should add information. Repeating the name wastes the field.
Read the description against the build. Take out features you have not shipped.

Prompt

Fix prompt

Paste into Cursor or Claude Code

You are working in this iOS project. Do not add features.

Goal: Draft an App Store name, subtitle and keyword field from the features that exist in the app.

The project may be Expo, React Native, Swift, a Capacitor wrapper, or a FlutterFlow export. Change only files that already exist.

Steps:
1. Read the in-app screens and list the features you can see. Do not add features from comments or TODOs.
2. Propose a name and a subtitle, each at most 30 characters, and a keyword list at most 100 characters, comma-separated, with no spaces after commas.
3. Do not include other companies' trademarks. Do not invent user counts or awards.
4. Do not print certificates, private keys, API keys, or App Store Connect passwords.
5. Tell me which files you changed, and list anything I still have to do in Xcode or App Store Connect.

This uses the same ticks as the checklist page, saved in this browser.